Rethinking the Role of SEO Around B2B Content

I recently had the pleasure of sitting down with Jack Chambers-Ward from the Search With Candour podcast. Jack kindly accepted my offer to come on and talk about B2B content tactics for SEO for an hour or so, and I thought I’d distil some of the key takeaways from our discussion in the form of … Read more

How To Stay Motivated as an SEO Consultant

Regardless of how long we’ve been in the game or how much we feel we’ve seen or experienced in various settings – be it at agencies, in-house, or on a consultancy basis – the art of delivering SEO can sometimes feel like a perpetual battle.

Guide to Enterprise SEO: Serpstat Webinar

I recently had the pleasure to host a webinar with the guys over at Serpstat, a popular tool in the SEO industry I’m sure some of you have heard of or used. It was a lengthy session where I talked about enterprise SEO, a field I’ve had a fair amount of experience in owing to … Read more

How to Achieve SERP Dominance in China

I’m using this blog post as an opportunity to break down a talk I gave at Search London on Feb 28th 2023. This was on the topic of maximising SERP real estate on China’s major search engine, Baidu. The talk doesn’t go into too much detail over ranking factors and algorithmic differences when it comes … Read more

China SEO Chat with the SEORant Podcast… Part 2

Mordy Oberstein once again brought me back on to his SEORant Podcast to pick up our conversation from summer 2022 on all things China SEO. Following part one of our chat where we covered the overview of the SEO scene in China, we went into a bit more detail over hosting options in China, ICP licencing … Read more

China SEO Chat with the SEORant Podcast

I was lucky enough to be invited on the SEORant Podcast with Mordy Oberstein to discuss all things China SEO. Mordy runs a great regular podcast where he invites guests to chat all manner of SEO topics off the record and off-script and there are some fascinating conversations amidst his back catalogue. While it felt … Read more

How to Do Local SEO… In a Coastal Town in Kent

Being in SEO has its perks in that can be remote-friendly, agency/company depending of course. I’ve been lucky enough to retain my largely London-based and wider UK-based client pool despite my current area of habitation. Having moved away from the hustle and bustle of living in London for ten years to a pretty coastal town … Read more