I was lucky enough to be invited on the SEORant Podcast with Mordy Oberstein to discuss all things China SEO.
Mordy runs a great regular podcast where he invites guests to chat all manner of SEO topics off the record and off-script and there are some fascinating conversations amidst his back catalogue.
While it felt like we only really scratched the surface in terms of the nuances of China SEO, we covered areas such as censorship, the ever-changing Chinese digital world and language evolution as well as how Baidu compares to Google.
Give it a listen below and go check out Mordy on Twitter.
https://podcast.app/whats-on-the-baidu-serp-episode-89-e328870493
Update: I sat down with Mordy more recently in February 2023 to continue this conversation even further. Take a look at part 2 here.
https://podcast.app/doing-baidu-seo-for-the-chinese-market-episode-64-e313282882
